Countdown to Coverage Events

Countdown to Coverage Events

Buying health insurance can be hard to understand, which is why Blue Cross and Blue Shield of Illinois held a Countdown to Coverage Health Care Enrollment and Wellness Fair event at the Rauner Family YMCA in Chicago on November 22.  This enrollment and health fair was free to the public and provided many people the opportunity to buy health insurance on the Health Insurance Marketplace. It was our goal to help clear anything that seemed difficult about the process of buying health insurance by giving attendees the opportunity to sit down one-on-one with our Blue Cross and Blue Shield team. They could ask questions to better learn the best health insurance plans available to themselves and their families –in both Spanish and English.

That’s not all that happened! The Countdown to Coverage event also offered free flu shots, medical screenings, community resources, and free bags of fresh produce donated by a local vendor, which included apples, oranges, onions, potatoes and carrots. Community health resources included free blood pressure, glucose, and BMI screenings, dental exams and wellness education. There was even a free turkey giveaway for the Thanksgiving holiday to the first 500 people who attended.

But of course how much you use health insurance can depend on how much you know your health! This is why we had lively Zumba sessions where attendees could join in and participate in short sessions, and several community organizations on-site to provide health and wellness information to take back home and put into practice, including:

  • Greater West Town Community Development Project
  • Mujeres Latinas en Accion
  • City of Chicago Department of Housing and Economic Development
  • American Diabetes Association
  • Jane Addams Resource Corporation
  • Commonwealth Edison
  • Regional Transportation Authority
  • Alzheimer’s Association—Chapter Illinois Office
  • American Parkinson’s Disease Association—Midwest Chapter
  • Telemundo
  • Gads Hill Center
  • Office of City Clerk—Kids ID and Medical ID program
  • Illinois Child Identification Program (CHIP)

And yes, we had a little something for the kiddos -- a kid zone featured a “Dream Wall” photo booth where people could share their stories about the reasons why they wanted to buy health insurance, a balloon maker, face painting and Wii Fitness Games. You will see some of the pictures of the “Dream Wall” in our pictures through this blog. Check out more of the conversation at #EnrollYouIL on Twitter where you will find pictures and additional highlights about these events and see stories from the community about why it’s important to buy health insurance.

As a reminder, the Open Enrollment is underway and continues through February 15, 2015. You can buy health insurance online, by phone, with a paper application, or with in-person help in your community . And if you want to have coverage beginning on January 1, 2015, you’ll have until December 15 to enroll. If you are interested in shopping for insurance, please visit to find an event in your neighborhood. Our team collaborates with community organizations to provide free educational events to help answer your questions on the best health insurance plans for individual and family coverage.